The core is the work that belongs to us: the personas, the stories, the products. The shell is the work we do for you. They are the same six disciplines, and they only make sense together.
Brand personas, image and video production, prompt systems and approval workflows.
NO BOX, Perfectly Unmatched and The Wholeplace. Story universes we own outright.
New products, new platforms, and the cross discipline bundles no single supplier covers.
Custom websites, web applications, dashboards and automation. Built, not assembled.
360 photography, virtual tours and Google Street View. A space becomes a platform.
Industrial design and product development since 2001. Drawn so it can be made.
None of this is a case study written after the fact. It is public, it is measured, and you can check every line of it yourself.
Most projects die in the gaps between suppliers. There are no gaps here, because it is one team carrying the whole chain, and we have walked it ourselves on our own products.
I do not have a specialism. I have a chain.
An idea arrives, and it goes through research, concept, design, prototype, the system that makes it repeatable, the site that sells it, the automation that runs it, and the promotion that finds it a buyer. Most suppliers own one link of that and hand you back to the market for the rest. I have spent twenty five years collecting all of them.
It started in industrial design in 2001. Products, moulds, aluminium systems, furniture, lighting, display. Then the tools kept changing and I kept going. Visualisation when 3D stopped being a luxury. 3D printing when a file became a product you could sell without a factory. Concrete when I wanted to cast my own. 360 and virtual tours when a space became something you could publish and rank. Software when the tool I needed did not exist yet. AI when it became a production team I could direct.
None of it replaced the last thing, and that is the part people miss. I still think like someone who has to get an object out of a mould, which is exactly why the sites convert and the tours earn: I know what happens downstream, because I have stood there.
What you are actually buying is the judgement in between. Knowing which of those disciplines a problem needs, in what order, and which four it does not. I take something that does not exist yet and carry it to a thing you can hold, walk through, or buy. I direct it. I do not hand it over.
Ten roles a project like this normally needs from ten people. Every bar is one person, and it is the same person. Twenty five years of adding one more thing to the list, and never dropping the last one.
Four questions, about thirty seconds. You get your chain back, the route from what you have now to the thing people can buy, walk through or read.