Cross discipline service bundles, because nobody else can quote them
This division exists because of an accident of arithmetic. When one person carries six disciplines, combinations become possible that no agency can price, because pricing them would mean subcontracting four of the five parts.
What a cross discipline bundle actually is
A hotel that needs a virtual tour also needs the tour to rank, the staff trained inside it, and the photography to feed its listings. Four suppliers, four contracts, four people blaming each other. Or one.
Cross discipline service bundles are priced as an outcome rather than as parts, which is only honest when the same person can genuinely deliver all of the parts.
Productised services and digital products
Anything built twice should be built once and sold many times. Digital products and productised services: downloadable 3D print files, tour tools and apps, generators, templates, and the small pieces of software that fall out of client work.
Several of the tools on sale today started as something a project needed and nobody sold.
Licensing and recurring revenue
Licensing a design, a tool or a piece of IP turns a one off into an annuity. Recurring revenue is the difference between a business and a series of coincidences, and it is the thing most creative practices never get around to building.
Honestly, this page is not here for search traffic
Almost nobody types this into Google, and pretending otherwise would be the kind of keyword theatre this site is trying to avoid. It is here because it is one of the six, because it explains the commercial thinking behind the other five, and because the people it is for arrive by conversation rather than by search.
What you get
- Bundles priced as an outcome, not as five separate quotes
- Digital products: downloadable files, tools, templates and apps
- Licensing of designs, tools and original IP
- Subscription and recurring revenue models
- Productised services, so the same work is not rebuilt each time
- A commercial model, not just a deliverable
Stop selling hours. Build the thing once and sell it a hundred times.